Hundreds of people across the province wore pink with pride Wednesday in support of Pink Shirt Day.
Police officers, school children, firefighters and politicians adorned their best pink attire for the national campaign to end bullying.
— PortMoodyFireRescue (@PortMoodyFR) February 22, 2017
Proceeds from CKNW Orphans’ Fund Pink Shirt Day t-shirts go towards programs and organizations that support the prevention of bullying.
Executive Director Sara-Dubious Phillips says it seems the message has been received clearly this year.
She says about 3,000 more shirts have been sold this year than last.
“It’s so simple. All we have to do is be nice and be compassionate. I think that message is so clear.”
LISTEN: Simi Sara fills in as host of the Jon McComb show live during Pink Shirt Day festivities
— Constable Stokes (@constablestokes) February 22, 2017
Ten years ago, Nova Scotia high school students David Shepherd and Travis Price stood by a young boy who was criticized for wearing a pink to school.
Taking action, they handed out pink shirts to fellow classmates and organized a protest against bullying.
Pink Shirt Day has now spread to 30 countries around the world.
— Harjit Sajjan (@HarjitSajjan) February 22, 2017
The B.C. Government and Service Employees Union is one of the campaigns’ many supporters.
President Stephanie Smith says eradicating bullying in the workplace is important for her union.
“Bullying doesn’t just happen in the school yard. Unfortunately its been an endemic problem at work sites right across the province. As union we want to make sure people are in happy and safe work sites.”
Pink Shirt Day falls on the last Wednesday of February annually.