Correction: The Supreme Court of Canada has upheld a ban on pharmacies using incentive programs and loyalty points.
In a ruling released this morning, it has rejected an appeal from the companies that owns Safeway and Thrifty Foods stores, that argued the ban imposed by the College of Pharmacists of B.C. was too broad and unreasonable.
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Initially, the B.C. Supreme Court struck down the ban, but the B.C. Court of Appeal allowed the College’s appeal and set aside the lower court order.
Now the Supreme Court of Canada has agreed the ban should stay.