He was widely recognized for running cutting edge campaigns using social media, so it might come as a surprise to many that until today, US President Barack Obama didn’t have a Facebook page.
That all changed this morning, and now you too can be friends with a President.
Obama’s first post: A slick video of the POTUS taking walk through the White House grounds. Obama talks about national parks (which include the White House property) and the importance of action on climate change.
“Because not only to I want future presidents to be able to take walks like this. I want to make sure that the American people are able to enjoy the incredible national parks, the incredible beauty, the mountains and the oceans that have been one of the greatest gifts that we’ve ever received. I want to make sure that the whole world is able to pass on to future generations the God given beauty of this planet.”
The President’s page describes him as “Dad, husband, and 44th President of the United States.”
And his timeline has already been fleshed out with a series of life events. Some of them, like his birth and marriage to Michelle Obama are human scale and personal. Others are larger than life, like his first election to the Illinois State Senate or two swearing-ins as President of the US.
And it seems like people ‘Like’ the idea. In just over five hours, more than 300,000 people have liked the page.
And the President’s inaugural video already has been shared more than 12,000 times, and liked more nearly 60,000 times.