Canada’s game – at least professionally – has always been limited to men, but now a proposed women’s pro hockey league is eyeing an October launch.
Commissioner of the NWHL Dani Rylan knows the challenges of marketing a pro women’s hockey league will be tough in the first year.
“We’re heavily marketing the one game that a team will play every weekend. It’s only an 18-game regular season schedule to start, so heavily market that one game every weekend and get more butts in seats, create those fans and let them know that this exists and the women’s hockey game is a really fun one to watch.”
Rylan told the Sean Leslie Show it’s about showing that women’s hockey players aren’t just stars during the Winter Olympics.
“That’s one of the biggest things is letting people know that the women’s game has evolved so much and that this is an event worth watching so these women who are superstars every four years at the Olympics will actually remain superstars between Olympic years.”
Four teams in Buffalo, Boston, New York, and Connecticut will operate under a $270-thousand dollar salary cap, with players paid a $15-thousand dollar salary.